Automotive | strategic-vision

Strategic Vision

Nov 113 min read

Genesis G90 Schools Industry on What Should Define Luxury, According to Strategic Vision's 2024 Total Quality Awards

SAN DIEGO: During the pandemic, chip shortages and vehicle availability created a difficult environment for consumers to purchase new...

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Strategic Vision

Mar 123 min read

End of an Apple Vehicle? Strategic Vision calls Shenanigans

The reports of the death of Project Titan, Apple's long-rumored secret project to create a revolutionary mobility solution, may be...

73 views

Strategic Vision

Feb 143 min read

Most Loved Vehicle Awards Explain Why BMW Owners Love Their Ultimate Driving Machines

2023 Most Loved Vehicle Awards explain why BMW owners love their Ultimate Driving Machines.

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Strategic Vision

Oct 31, 20232 min read

Hyundai Beats Everyone as Value Impacts Perceived Quality, Strategic Vision's 2023 TQAs

SAN DIEGO: ValueCentered Psychology defines Value as “what the customer receives for every dollar spent.” Vehicle shortages and...

112 views

Strategic Vision

Dec 20, 20223 min read

Why Twitter’s Narrative Damages Tesla: Strategic Vision’s Brand Equity Index™ Explains

San Diego, California: Strategic Vision (SV) announces the results of its annual Brand Equity Index™ (BEI), providing critical insights...

192 views

Strategic Vision

Aug 31, 20223 min read

Apple Already Has Greatest Future Vehicle Consideration Among Automakers, Reports Strategic Vision

SAN DIEGO: Even though Apple has yet to announce plans to produce an automobile, the brand already has some of the highest future brand...

2,167 views

Strategic Vision

Feb 12, 20213 min read

Customers Still Love their Vehicle Even if Driving Less: The 2021 Most Loved Vehicles in America

San Diego, California: Why are customers returning to the new vehicle market and making purchases during a global pandemic when typical...

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